Get Well Soup Heinz

Throughout october limited edition cans of heinz classic cream of tomato soup and classic cream of chicken soup will feature a friend or family member s name and a comforting get well soon message.

Get well soup heinz.

Then send them a tin of personalised get well soup from heinz. Fans simply enter their friend s name and favourite flavour of soup on the heinz soup facebook page and a personalised can will be delivered to them wishing them to get well soon. Matthew cullum heinz soup marketing controller explained the campaign encourages engagement with the brand by combining facebook commerce with personalisation at a time of year that is synonymous with soup. About press copyright contact us creators advertise developers terms privacy policy safety how youtube works test new features press copyright contact us creators.

And 1 from each can is donated to charity. That s right you can get their name put on the label and everything. We deliver world class creative ideas with forward thinking brands. The heinz get well soup campaign will be supported by pr social media activity and tv advertising with a seven second tag on the heinz soup i love winter advert for two weeks from january 6th.

Tis the season to be snotty so heinz is launching a facebook initiative that lets you send a personalised can of get well soup to your ailing friends and loved ones. Get well soup case study. Heinz has a 37 4 share of the total uk soup market which is worth 621m. What s more you can now add a video message too so that once the soup is delivered the patient gets the video message too.

Also see our blog posts about phase 1 from october 11 phase 2 from january 12 and ad age s and campaign s coverage. Set against the iconic heinz keystone design this makes the perfect gift if you re coming down with a cold. For the month of october. A good warming bowl of soup is always a comfort when you re ill so we are social and heinz have devised the get well soup campaign to deliver a personalised can to the sickbeds of the u k.

Tis the season to be snotty so heinz is launching a facebook initiative that lets you send a personalised can of get well soup to your ailing friends and loved ones.